The Shedd Team provides a complimentary Home Staging Consultation to all our clients. If you are interested in learning more about Home Staging, please read on. Should you wish to schedule an appointment today for your FREE consultation, please call (480) 235-1384.
What is Staging?
| When you get ready to place your home on the market for sale it becomes a product. Similar to a product on the shelf at your local store, the product has features and benefits as well as pluses and minuses, and competition. To compete with the competition in the marketplace you must be priced right and look better than the other products. Your home is no different, it is one of many homes for sale and you must present it, to the buyers, in the best possible light.
Staging is the process of preparing any home for sale, regardless of price or location. Using a proven, professional set of guidelines your house is reviewed for compliance with preset standards, and any necessary modifications are made. Once your house meets these criteria, a Staged Home Certificate will be issued and your home will be registered as a Staged Home. This entitles your home to a special marketing program developed to promote those homes which have been designated as Staged Homes.
This unique system has proven to help sell homes faster and/or for more money. Real estate agents will have great confidence in showing your home to potential buyers because they know it is Staged and ready to be sold. |
ASPTM Staging Tips
Try looking at your house “THROUGH THE BUYER’S EYES” as though you’ve never seen it or been there before. Any time or money invested on the following will bring back more money in return, and hopefully a faster sale.
INSIDE:
- Clear all unnecessary objects from furniture throughout the house. Keep decorative objects on the furniture restricted to groups of 1, 3, or 5 items.
- Clear all unnecessary objects from the kitchen countertops. If it hasn’t been used for three months... put it away! Clear refrigerator fronts of messages, pictures, etc. (A sparse kitchen helps the buyer mentally move their own things into your kitchen.)
- In the bathroom, remove any unnecessary items from countertops, tubs, shower stalls and commode tops. Keep only your most needed cosmetics, brushes,perfumes etc.., in one small group on the counter. Coordinate towels to one or two colors only.
- Rearrange or remove some of the furniture if necessary. As owners, many times we have too much furniture in a room. This is wonderful for our own personal enjoyment, but when it comes to selling, we need to thin out as much as possible to make rooms appear larger.
- Take down, or rearrange certain pictures or objects on walls. Patch and paint if necessary.
- Review the house inside room by room, and
- Paint any room needing paint.
- Clean carpets or drapes that need it.
- Clean Windows.
- If you need room to store extra posessions use the garage or rent a storage unit.
Leave on certain lights during the day. During “showings” turn on all lights and lamps.
- Have stereo FM on during the day for all viewings.
OUTSIDE:
- Go around the perimeter of the house and move all garbage cans, discarded wood scraps, extra building materials, etc., into the garage.
- Check gutters and roof moss and dry rot. Make sure they are swept and cleaned.
- Look at all plants... prune bushes and trees. Keep plants from blocking windows. “YOU CAN’T SELL A HOUSE IF YOU CAN’T SEE IT.” Plants are like children — they grow so fast!!
- Weed and then mulch all planting areas. Keep lawn freshly cut and fertilized. Remove and dead plants or shrubs.
- Clear patios or decks of all small items. such as small planters, flower pots, charcoal, barbecues, toys. etc.. (Put them in the garage or a storage unit.)
- Check paint condition of the house — especially the front door and trim. “CURB APPEAL REALLY WORKS!”
Stages of Staging
CLEAN: Everything must be spotless, including floors, walls, drapes and windows.
CLUTTER-FREE: Remove a lot of furniture and knickknacks. In some cases, a few new pieces of furniture can be brought in, but not too many because it can create a sterile look. ``America is cluttered to death,'' Schwarz says. ``The way you live in your home and the way we market and sell your home are two different things.''
COLOR: Paint the house and have carpets, countertops and cabinets in the latest styles and colors. If you don't have shutters, consider installing them. One of her favorite touches is placing cone-shaped shrubs around the door. Another trick is to bring some of the outdoors in by putting tree cuttings or dried flowers in vases. |